Experience, integrity, and insight.
Our team combines decades of experience in senior public and private sector roles. As Ministers, political strategists, journalists and diplomats, we navigate the nexus of business and public policy to deliver impactful outcomes.

Matt Neagle
Founder & Managing PartnerMatt Neagle’s extensive expertise in government relations, strategic communications, and media management provides clients with actionable, strategic counsel. From his professional experiences as a roving international video journalist, political adviser, and corporate strategist, Matt is versatile. He translates complex requirements into compelling narratives.
Prior to establishing Ace Strategies, Matt advised across political portfolios including defence and space industries, trade and investment, health industries and small business. His strategic roles in critical national security projects provided a deep understanding of the Australian political and industrial landscapes.
Matt is a founding member of the Invest Australia Alliance, a network dedicated to facilitating international investment and market entry into Australia.

Kevin Naughton
Strategic CounselAn award-winning journalist, Kevin has led newsrooms and government offices throughout Australia and is a renowned strategist for political and industry leaders. For decades, Kevin has navigated the intersection of government relations, media influence, and strategic communications.
Kevin has served as a senior adviser to Premiers and Ministers, navigating some of the state's most significant policy challenges. His calm, evidence-based approach to issues management has made him a trusted confidant to CEOs and boards across the country.
At Ace Strategies, Kevin specialises in communications and media training, issues management, and high-level government advocacy. His vast network ensures that clients are heard by the right people at the right time.

Kate Worden
Senior Associate (Government Affairs and Northern Australia)Kate Worden is a senior government affairs and strategic communications leader with more than 25 years’ experience across ministerial, executive and elected roles. As a former Northern Territory Minister, she led major portfolios including domestic and family violence prevention, environment and climate, essential services, multicultural affairs, disability, housing, sport and police, fire and emergency services.
Kate has delivered significant reforms, negotiated national partnership agreements, advanced legislation and overseen governance, compliance and operational functions across government. She brings extensive experience working across remote communities, multicultural sectors and complex stakeholder environments, including eight years as a Member of Parliament and senior executive roles in the Northern Territory Government.
Kate is also an experienced Government Affairs Account Director. With multiple home bases across Canberra, Darwin and Brisbane - Kate supports local, national and international clients with strategic communications, government relations and corporate strategy. Her work with consular partners in Australia and Indonesia, combined with decades of community leadership, underpins her practical, people‑centred approach.

Lauren Conceicao
Senior Associate (Strategy, Policy and Research)Lauren has over 15 years of working in strategic policy and stakeholder engagement, specialising in employment, skills and economic development and property sectors.
From supporting Federal Government agencies, The Property Council, and academic institutions like TAFE and the Association of Colleges - Lauren brings national executive leadership experience including. This also includes seven years as the CEO of two membership bodies, representing the largest employment network of apprentices and trainees in the country.
She is internationally recognised as a key spokesperson and thought leader on skills and workforce matters, apprenticeships, and economic development opportunities.
Lauren has a demonstrated record of securing outcomes through building influence and relationships with stakeholders to help shape new policies and make an impact.

Grant Law
Senior Associate (Public Relations, Videography and Podcasts)Grant Law is one of South Australia’s most experienced Public Relations and Corporate Communication consultants. Over his 30 years in the industry, Grant has held senior positions with some of the world’s biggest PR agencies and their affiliates including Edelman, Ogilvy PR Worldwide and Weber Shandwick.
He has consulted to some of the world’s biggest brands across Africa, Europe and the Middle East including The Dow Chemical Company, General Motors, and Microsoft.
Grant develops and implements Public Relations strategies for companies and organisations - from general media releases and company announcements to complex strategies for managing stakeholder relations, crises, mergers and acquisitions, and advocacy campaigns.
He also has extensive experience in Internal Communications, PR for listed companies and the delivery of communications and media training.
Grant is also an experienced videographer and launched ‘Voice It Podcast Studio.’

Hayley Davis
Senior Associate (Brand, Advertising and Marketing)Over the past 20 years Hayley has harnessed her international expertise across brand, marketing, media and advertising to make a positive impact across the industry.
She worked as Strategy Director on brands such as Specsavers, Chemist Warehouse, and Medibank, as well as for large corporate organisations to develop acquisition focused advertising campaigns. Hayley has also served as Chief Marketing Officer within local government and non-profit organisations.
Hayley’s leadership and creative flair have been valued across a diversity of sectors – her work across a broad range of social, political and organisational contexts has shaped her professional approach – she believes that strategy must be grounded in human behaviour, informed by data and designed to work in the real world.
Hayley has led high performing teams and knows firsthand the challenges with delivering organisational results. Her calm, empathetic and values-based leadership also supports Hayley to provide capacity support to clients, along with marketing and communications mentorship to young professionals. The practical and positive learning environments provide clients with a trusted pathway to deliver impactful campaigns, whilst also boosting their internal capabilities.

Evan Schwarten
Senior Associate (Market Research and Polling)Evan has more than two decades experience across journalism, research and politics. He spent more than a decade as a reporter for Australian Associated Press, where the mantra was “get it right, then get it first” – highlights his focus on clear, accurate and unbiased information.
He has worked as a consultant and campaigner on political and industrial campaigns, always with a focus on high quality data as a foundation.
He is now a Director of DemosAU, which utilises advanced market research capabilities and expertise to deliver clients insights they can trust – with proven accuracy.
Evan also appears on the popular podcast ‘In the Know’, which unpacks the headlines, with detailed analysis of the big issues impacting the business and political community.

George Hasanakos
Senior Associate (Data Science and Analysis)George has over a decade of political experience, working as political advisor to the Queensland Premier, Treasurer and Speaker of the Queensland Parliament.
With lengthy experience in winning political campaigns, George’s analysis of polling insights, demographic data, target seats and electoral trends is highly valued in Australian political circles.
George is a Director of market research leader DemosAU and appears on the ‘In the Know’ podcast. His expertise in data science, issues and political insights have been valued across national broadcast, print and online media outlets.
Some expect George to become the next ‘Antony Green.’ He believes “unlike words and campaigns, numbers are an objective measurement that can be relied upon. Numbers help us make sense of the world.”

Ruth Neagle
Operations ManagerRuth provides strategic administrative support for the high-functioning Ace team - where attention to detail, confidentiality and adaptability are essential. As a trained podiatrist with more than 20-years experience across allied health and outreach services, Ruth maintains a personalised and client focused approach. Her professional and approachable attitude and passion for creative problem solving is widely admired.